Working in the aesthetic industry has triggered the urge in me to take the B&A to a different level and to contribute to society and mother earth by using B&A photos for socially and ecologically responsible projects.
I have selected to photograph very dirty beaches in my vicinity, clean them and then photograph them after they are clean.
The planet is ageing in a very ugly manner; a walk on the beach in some areas is a depressing adventure, the footprint of our consumption is everywhere. I have actually found tooth brushes, facial cream tubes, moisturizers, combs, hairspray cans and much more, spread on the most amazing beaches. Most of these items did not land on the beautiful sand because of the beach goers; they actually ended up on the beach through the sea and through city gutters.
As consumers, it is our responsibility to dispose of garbage responsibly, we can also help by purchasing only things we need and when we do purchase, don’t necessarily choose the cheapest, it is important to purchase items that will last and will not end up in the landfill after one use.
I started my B&A project a few months ago. I apply sunscreen (SPF 30) over my favorite antiaging moisturizer to keep my middle eastern skin protected, I wear long sleeve shirts even on hot days and I try to operate early in the morning or late afternoon. While cleaning, I always meet people that join the “party”, some help clean and some will help carry the bags to the nearest garbage collecting zone.
I must admit that since I have started looking closer at the garbage at the beaches, I am careful about avoiding taking bags when I shop and am vigilant about recycling bottles, batteries, cans and what ever can be recycled.
Help the planet avoid “ageing”, join the antiageing treatment for the beaches and areas around you by joining cleaning groups and by disposing of garbage responsibly.
Below are some photos of some cleaning projects I executed.
Tags: aesthetic, aging, antiaging, antiaging moisturizer, B&A, beach, befor and after, body contour, clean, climate, facial cream, moisturizers, skin, sunscreen, ugly, wrinkles



Get RSS Feed
great article, i just finished bookmarking it to regularly check it. i would love to check on new articles. how do i set up the RSS again? thanks!
Sorry, I do not think we have a RSS option here, that would be good to have. Thanks for your comment
Fantastic webpage, exactly where did you get the layout?
Good philosophy. I like it. Many thanks for posting